Discover identities

Archetypes are essential elements of the Magic Maps. By archetypes we mean universally recognized symbols, primordial patterns of psychological processes that channel energy, experience and emotion both within every individual personality and every social system.

We created eight unique archetypes to find identities in social systems. Each archetypal identity has unique characteristics. See an abstract below:

FounderThese groups are primarily bent on self-preservation and independence. The people that work/live here strongly identify with the group. If the group is doing well, the people are satisfied. If the group is not doing well, the people become dissatisfied.
SearcherThese groups bubble with energy and are constantly in motion. People in these groups aim to satisfy their emotional needs. This can be seen in many ways, such as the use of language. Everything is aimed towards self-fulfillment, which guides the content and structure of their activities.
ShaperWithin these groups there is a drive to achieve things from people’s own free will and their own strength. People who work/live here are decisive and are constantly looking for new challenges. They are proud on what they are doing. There is little room for mistakes, which is seen as the same as failing.
HealerThese groups place importance on having a social identity. Typically they look for a service-providing role. People in these groups aim toward developing long term relationships with partners [internally and externally]. The whole is more important than the sum of its parts, but this depends mainly on individual (partner) drive.
NarratorThese groups take on activities that suit their missions. The people in the group therefore take on personal responsibility. They do what they say. These groups are distinguished by creativity and inspiration. People who work here would like to make a contribution to the greater whole.
SeerThese groups are aware of their role in the world. They have a clear vision. People who work/live here inspect their activities carefully and consciously direct them. These groups grow organically, innovatively and work for a ‘good cause’.
ServantThese groups are aware of their dependence on their immediate surroundings [organizations, people, institutions]. These groups cannot survive alone. People that work/live here are driven to develop their knowledge further. There is constant searching for establishing new connections. They communicate in the same varied way.
MasterThese are not groups in themselves. These are people who strive to identify with a higher purpose. Many groups have elements of this identity. The elements are aimed towards making a difference to humanity. Groups that strive to become one with a higher goal have difficulty existing independently.
©2018 Drawings made by Elísio Carmona